First Gen: Brand Marketing (Doritos and Portfolio Transformation) Intern
Internship in Brand Marketing for Doritos and Portfolio Transformation at PepsiCo BeNeLux, based in Utrecht. The role involves supporting new product launches, managing marketing projects, and working with external agencies. Ideal for a business or marketing student or recent graduate fluent in English and Dutch, with a creative and proactive mindset.
What you'll do
- Support the Doritos and Portfolio Transformation teams in building tomorrow’s portfolio and ensuring new products are ready to launch
- Work closely with external agencies, from briefing to plan execution (e.g., influencer agencies, artwork agencies, sampling agencies, digital agencies, media agencies)
- Manage own marketing projects, from website, giveaways and sampling to brand and performance tracking
- Plan projects effectively and manage cross-functional stakeholders to ensure successful collaboration and execution
What you need
Must-have
Brand ManagementMarketingProject ManagementStakeholder Management
Nice-to-have
French
Soft skills
CreativityCommunicationTeamworkInitiativeOrganizational SkillsResults-OrientedProactivePositive Attitude
MarketingBrand MarketingInternshipFMCGFood and BeverageDoritosPepsiCoUtrechtHybrid