
Senior Product Manager
AI
Senior Product Manager for the learner experience at GoodHabitz, an e-learning provider in Eindhoven. The role owns the learner surface end to end, driving weekly active learners from ~1% through personalisation, measurement, and mobile-first experiences. Requires a track record in B2B2C or consumer habit-formation products, shipped personalisation/recommendation work, and comfort on a platform with legacy history.
What you'll do
- Own the learner surface end to end: onboarding, what someone is offered next, how it arrives, and what we learn from what they did.
- Move us from a catalogue people browse to a product that pays attention, with personalisation across country, industry, company size, LMS/direct access, company, department, team, and individual.
- Partner with educational designers on how content reaches one person, composing activities into a path and deciding what to offer when something did not land.
What you need
Must-have
Product ManagementB2B2CConsumer habit-formation productsPersonalisationRoutingRecommendation systemsMeasurementMobile product experience
Nice-to-have
Interest in how people learn
Soft skills
DecisivenessCollaborationOpenness to feedbackCuriosityComfort with ambiguityPartnership with engineering
Product ManagementE-LearningPersonalisationB2B2CConsumer Habit FormationMobileRecommendation SystemsSeniorOn-siteEindhoven