Head of Product Growth

DeepLAmsterdamHybridFull-time1 week ago

DeepL is seeking a Head of Product Growth to lead product-led growth for its Language AI platform, starting with Media Translation. The role requires a hands-on builder who can scale PLG motions, define PQLs, and drive adoption across web, browser extension, and apps.

What you'll do

Use case strategy: prioritize the highest-value use cases for media translation, and build the growth loops and product surface to drive adoption of them.
Distribution on the DeepL platform (main channel): drive media translation adoption directly within web, browser extension, and apps. Work closely with the API/MCP track.
PLG/PQL engine: define what qualifies as a strong PQL for media translation (usage signals, account characteristics, intent signals), build the instrumentation to detect it, and design a clean handoff into sales.
Growth plays for feature/product discovery: design and run growth loops that help users discover and adopt more features and products beyond their initial media translation use case, expanding usage depth and breadth.
Cross-functional coordination
Metrics ownership: define and report on leading indicators (platform usage, feature adoption, cross-sell conversion, open-source adoption), and rigorously attribute product usage and these metrics to business outcomes (pipeline, revenue, retention).

What you need

Must-have

Product-Led GrowthProduct Qualified LeadsGrowth LoopsAIOpen-Source Community StrategyMachine LearningWebBrowser Extension

Soft skills

CommunicationStakeholder ManagementCross-functional CoordinationBuilder MindsetHands-onAlignment

Product GrowthPLGAILanguage AIMedia TranslationSoftware DevelopmentAmsterdamHybridFull-timeHead of Product Growth

/What you'll do

/What you need

Must-have

Soft skills

What you'll do

What you need