Experience (SEO, GEO) Associate Director
AI
WPP Media is seeking an Experience (SEO, GEO) Associate Director in Melbourne to lead a team of Experience specialists, act as strategic lead for key accounts, and drive operational and commercial growth. The role requires deep hands-on expertise in SEO, GEO, analytics, and reporting, plus proven leadership and client-facing skills.
What you'll do
- Lead and Inspire: You’ll directly manage, coach, and empower a brilliant, growing team of Experience specialists (SEO, GEO, analytics), fostering a highly collaborative and supportive culture.
- Client Champion: Act as the day-to-day strategic lead for key accounts, building deeply trusted relationships and ensuring our delivery consistently smashes client KPIs.
- Operational Excellence: Drive the high-quality delivery of our Experience products across WPP Media agencies, refining workflows and scaling our frameworks for success.
What you need
Must-have
SEOGEOAnalyticsReportingLLMsSEO automationMarket research tools
Soft skills
LeadershipMentoringCoachingCollaborationCommunicationStakeholder managementCommercial acumenAdaptability
SEOGEOAnalyticsAssociate DirectorAdvertising ServicesHybridMelbourneLeadershipClient ManagementCommercial Growth